Obviously BAYKO was advertised widely in various parts of the UK press in the 1950s and early 1960s. Some, like those in the 'TIGER', generated what we now call 'pester power', others were aimed head on at parents. |
'TIGER' was very much a product of the post-war 'baby boom' having been launched on 11th September, 1954 and surviving up to 30th March, 1985. Unarguably a boy's comic, 'TIGER' majored on sport compared with the sci-fi theme of 'EAGLE' with which it eventually merged, gradually slipping from its initial equal billing until its final death on 14th June, 1988. |
I've only unearthed one 'TIGER' BAYKO advert so far, but I'd love to add more… |
November 12th, 1960 |
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The information on set prices in the advert quotes “9/11 to 39/6” which implies sets #11 to #14 were available, though information from elsewhere suggests that only sets #11 and #12 were released in time for Christmas, 1960. The accessory set information is [deliberately?] more vague, suggesting only “from 7/6”, which means, I believe, that set #11C was available, and possibly #12C, but I doubt very much if anything else was available. |
You may find it interesting to compare this advert with one clearly aimed at the female of the species, in 'GIRL' comic on the same day… |
I'd love to add more 'TIGER' adverts, so if you've any copies of 'TIGER' with BAYKO adverts, which I could scan for inclusion here, then I'd love to hear from you. |
Below here are links to related info : - |
Click on any of the links below for related information. |
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